Message from Chris Burrell

Chair of Basketball Geelong Commission

Tonight I will preside over the Basketball Geelong 2011-2012 Annual General Meeting. 

While the AGM is a chance for our basketball community to look back and applaud our achievements during this period, it is the future of our association which we are most excited to talk about. 

Tonight marks the beginning of the next era for Basketball Geelong.

Tonight, on behalf of the Commission, I will outline our Basketball Geelong Strategic Plan for 2013-2016. A one page summary of our Strategic Plan is attached to this email. 

Over the past 12 months your Commission has been collecting valuable information: strengths, weaknesses, opportunities and threats (SWOT) analysis, needs assessment, comparison to other like organisations, gathering feedback and input from all stakeholders, including SEABL, BV and BVC.  All this information has been taken into account to create the vision for the future of Basketball Geelong for the next 3 years. On behalf of the BG Commission, I would like to acknowledge the enormous contribution of all these people.

On the top of our agenda has been the setting of our values.  We firmly believes you cannot build a strong association, a strong brand or achieve your objectives void of values.  Our values are what define us.  They are the foundation on which we stand and how we are seen.  

We have adopted five values which will underpin everything we do:

• Pride - We are proud to be a part of the Basketball Geelong community and what it stands for.
• Enjoyment - We support an environment which promote and delivers enjoyment for all.
• Customer Focus - We show a passion and enthusiasm for creating a customer experience that is second to none.
• Trust and Integrity - We will be open and transparent and show respect in all that we do.
• Diversity - We provide an environment which fosters inclusion and accessibility.

The 4 Strategic Pillars of the Strategic Plan - Participation, Pathways, Places to Play and Sustainability - form the strategic priorities for Basketball Geelong over the next 3 years.  Leadership and a strong Foundation will underpin and facilitate the implementation of our Strategic Plan. 

By living and breathing our values and focusing our activities to align with our the objectives of our Strategic Pillars, by 2016:

• we will be self-sustaining and financially independent.
• we will have stronger, well governed and financially independent clubs.
• we will be recognised as an outstanding community focused association.
• we will have pathways, development and talent identification programs which are the envy of all others.
• we will recognised as the benchmark for others to emulate and aspire to become.

Establishing our Strategic Plan is, however, only the first step.  It is now time to implement. 

To successfully implement this Strategic Plan will require a collective effort from everyone.  We all need to accept and live by our values in everything we do - both on and off the court. 

If we all truly believe that we can become the leading regional basketball association in Australia by 2016 - and you have told us you do - then it is up to every one of us to collectively work together and hold each other accountable.  

We look forward to the challenges ahead and working with all of you in achieving the goals of this Strategic Plan over the next 3 years.

On behalf of the Commission, I thank you for your ongoing support. 

Regards

Chris Burrell

BG Strategic Plan 2013-2016 on a page - 30 May 2013.pdf